The Principles of Synergy – Photography & Interior Design
In all of the interiors that Morpheus design, there is a considered synergy between the overall design and the artwork that is displayed within the space. Often photography will be chosen as key elements of the artistic scheme, employed to compliment the main focus of the design intent. While photography is a very different artistic medium to that of interior design, they in fact share many of the same core principles.
Composition is a principle that is highly important in both photography and interior design, and arguably all art forms. Whether it be the colour configuration, use of positive and negative space, or lines that lead the eye; composition plays a significant part in ensuring the final photo or interior are visually pleasing. For example, in Beach Soccer by Maria Plotnikova (fig.2) the composition of the image is crucial to ensuring the beauty of the end result. The yellow framework and resultant shadows lead the eye to the boy in red, whose leaping figure contrasts superbly with the blue of the sea. Were the image not framed in this way, it would simply be an unremarkable photo of a boy playing on a beach.
Similarly, the division of space within an interior, or ‘composition’, is key to the success of the design. At Ivory House (fig.3), a property designed by Morpheus, this is apparent in the layout of the furniture in two distinct groups creating enclosed areas within a larger airy space. This thoughtful composition is showcased by the interior photography of Julian Abrams, who draws the eyes of the viewer cleverly to the distinctive framework of the ceiling and wall construction, and its juxtaposition with the soft furnishings. “When I am shooting architectural and interior spaces I look to break all my images down into the basic components of geometry and light, which are the framework on which the colour and design details hang” says Julian.
“The composition is obviously crucial as all these elements need to balance within the frame, so I am constantly assessing the main shapes within a space and how they balance both structurally and tonally. In many cases what you leave out is as important as what you keep in.”
The use of texture is another key component to both successful interior design and beautiful photography. In (fig.4), the intricate texture of the diving platform and the reflectivity of the ladder contrast strongly with the smooth texture of the water to create a beautiful balance within the image. This same balance is found in the design of the swimming pool of Ashberg House, another Morpheus project (fig.5). The rough-hewn texture of the wall and dark reflective ceiling create a visual juxtaposition with the light, smooth walls and floor and mirror-like surface of the water.
Ostensibly, one could argue that all visual arts share the same core principles, as it is by following these core principles that we can create an aesthetic that is pleasing to the eye. However profound comparisons can be found in the application of composition and layered texture in both photography and interior design, suggesting designers should never dismiss the principles of other art forms as irrelevant and instead should look to these to inform and inspire.
Cosmo Coughlin, Concept Developer
Fig.1 Untitled – Magdalena Roeseler
Fig.2 Beach Soccer – Maria Plotnikova
Fig.3 Ivory House – Morpheus London
Fig.4 Pool Ladder – Artist Unknown
Fig.5 Ashberg House – Morpheus London
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