The Principles of Synergy – Photography & Interior Design

In all of the interiors that Morpheus design, there is a considered synergy between the overall design and the artwork that is displayed within the space. Often photography will be chosen as key elements of the artistic scheme, employed to compliment the main focus of the design intent. While photography is a very different artistic medium to that of interior design, they in fact share many of the same core principles.
Composition is a principle that is highly important in both photography and interior design, and arguably all art forms. Whether it be the colour configuration, use of positive and negative space, or lines that lead the eye; composition plays a significant part in ensuring the final photo or interior are visually pleasing. For example, in Beach Soccer by Maria Plotnikova (fig.2) the composition of the image is crucial to ensuring the beauty of the end result. The yellow framework and resultant shadows lead the eye to the boy in red, whose leaping figure contrasts superbly with the blue of the sea. Were the image not framed in this way, it would simply be an unremarkable photo of a boy playing on a beach.
Similarly, the division of space within an interior, or ‘composition’, is key to the success of the design. At Ivory House (fig.3), a property designed by Morpheus, this is apparent in the layout of the furniture in two distinct groups creating enclosed areas within a larger airy space. This thoughtful composition is showcased by the interior photography of Julian Abrams, who draws the eyes of the viewer cleverly to the distinctive framework of the ceiling and wall construction, and its juxtaposition with the soft furnishings. “When I am shooting architectural and interior spaces I look to break all my images down into the basic components of geometry and light, which are the framework on which the colour and design details hang” says Julian.

“The composition is obviously crucial as all these elements need to balance within the frame, so I am constantly assessing the main shapes within a space and how they balance both structurally and tonally. In many cases what you leave out is as important as what you keep in.”
The use of texture is another key component to both successful interior design and beautiful photography. In (fig.4), the intricate texture of the diving platform and the reflectivity of the ladder contrast strongly with the smooth texture of the water to create a beautiful balance within the image. This same balance is found in the design of the swimming pool of Ashberg House, another Morpheus project (fig.5). The rough-hewn texture of the wall and dark reflective ceiling create a visual juxtaposition with the light, smooth walls and floor and mirror-like surface of the water.
Ostensibly, one could argue that all visual arts share the same core principles, as it is by following these core principles that we can create an aesthetic that is pleasing to the eye. However profound comparisons can be found in the application of composition and layered texture in both photography and interior design, suggesting designers should never dismiss the principles of other art forms as irrelevant and instead should look to these to inform and inspire.
Cosmo Coughlin, Concept Developer
Fig.1 Untitled – Magdalena Roeseler
Fig.2 Beach Soccer – Maria Plotnikova
Fig.3 Ivory House – Morpheus London
Fig.4 Pool Ladder – Artist Unknown
Fig.5 Ashberg House – Morpheus London

For more information regarding the Morpheus Design House please contact info@morpheuslondon.com.

Other stories

Salone del Mobile Milano 2017 – A Morpheus Retrospective

Salone del Mobile is always an exciting event in any interior designer’s calendar, and this year two of the Morpheus team made the trip to Milan. There were a number of trends and exhibitions that particularly interested our designers, from state-of-the-art technology through to creative art. Whilst the official Pantone colour of 2017 is green, […]

View more

An Interview with Simon Shaw

Andrew Murray catches up with Simon Shaw in Morpheus’ recently completed club lounge at Six Senses Residences Courchevel. So Simon, important questions first, as one of the tallest English rugby players how is your skiing going? As you have already seen from our brief encounter on the slopes, whilst not being as technically proficient as […]

View more

British Brands Abroad

In times of fast living and mass consumption a new trend has been emerging in recent years; a desire for uniqueness, authenticity, reliability and craftsmanship. British brands are renowned for their manufacturing, excellent quality, innovation and durability, therefore it shall come as no surprise that international consumers will pay premium prices for British products and […]

View more

Exquisite Details – The Importance of Accessorising

When it comes to elevating an interior design scheme from great to exceptional, the magic lies within the detail and the layering of exquisite materials. These edifying details can be found in many different elements of a design, from a perfectly cast metal arm set into a rich silk velvet upholstered chair, or a specialist […]

View more

An Interview with Neil Jacobs

Neil Jacobs is the chief executive officer at Six Senses Hotels Resorts Spas. With over three decades in the hospitality industry Neil is passionate about wellness, sustainability, inventive design, food and experiential travel. Six Senses Residences latest offering is in Courchevel 1850, with the interior furnishings designed by Morpheus.

View more

From Swamp to Super Prime

Morpheus is based in a discreet mews street behind Grosvenor Gardens, just a stone’s throw from Buckingham Palace, and so it is no surprise that a significant portion of our projects are located in Belgravia.

View more

Environmental Influences: Bespoke Designed Furniture by Morpheus

The team at Morpheus prides itself on producing exceptional bespoke designs for our clients, with many external factors often incorporated in order to achieve this. The local environment often provides a significant influence on the design process, in order to achieve a synergy between what one sees on either side of the window.

View more

Deck The Halls: A Very Morpheus Christmas

In search of decorative inspiration and ideas this Christmas?
When it comes to Christmas trees, natural fir trees always look so much more inviting than their faux counterparts and of course provide that beautiful rich scent which is so evocative of the festive season.

View more

Caravaggism in Interior Design

As a Design Studio we find inspiration in everything that surrounds us and this month we were particularly inspired by one of art’s most influential and revolutionary figures; Caravaggio.

View more

Art: The Passion of Collecting

Rule one of buying art is to buy what you love. The piece should resonate with you, have meaning, bring you joy and enrich your life. Much like architecture and interiors, choosing art is deeply personal and a piece that will make one person’s heart skip a beat will leave another completely indifferent.

View more

Monaco: Rock of Ages

In this edition of Dispatches we take a look at Monaco to coincide both with the Monaco Yacht Show and the unveiling of THIRTY NINE • Monte Carlo, Monaco’s first private members lifestyle club. Morpheus were commissioned for the design and brand architecture of this trail blazing project.

View more

The Arts of Typography & Calligraphy

Morpheus has long recognised the quality of branding and the importance of typography in our designs and presentations. The ways in which typography can communicate the style, tone and voice of a brand makes it a large part of the design process when creating a new branding strategy for a project.

View more

A Bespoke Desk by Morpheus

Morpheus was recently commissioned to design a chairman’s office space for a leading figure in the superyacht industry.

View more

An interview with Tom Aikens

With a focus on quality, creativity, craftsmanship and service, and a global career built out of the home of the first ever Tom’s Kitchen in Chelsea, renowned chef Tom Aiken’s values and ambitions are remarkably aligned with Morpheus’ own.

View more

The Art of Sketching

Morpheus prides itself on the quality of the hand sketches produced throughout the design journey; a skill often overlooked in these days of Computer Generated Imagery, yet one of the most important arrows in the quiver of our designers’ tools.

View more

A New Victoria for New Victorians

With our home in neighbouring Belgravia, Victoria is a place the Morpheus team know well – for both work and play.

View more

The Diamond Coffee Table

Morpheus was recently commissioned to design a piece of art furniture as part of a wider interior design scheme.

View more

London Craft Week

Despite only celebrating its first birthday, London Craft Week already seems to be a very established event.

View more

Juxtaposition in Design

The Oxford Dictionary defines ‘juxtaposition’ as “The fact of two things being seen or placed close together with a contrasting effect”. In architecture and design juxtaposition is an exciting art, paving the way for the unexpected.

View more

St James’s

Morpheus London has recently been appointed to design and brand the conversion of an iconic central St James’s property, restoring and sympathetically modernising a heritage building.

View more

The Grace Chandelier

Inspired by the aesthetic and symbolism of the iconic bouquet, the Morpheus London team has commissioned ‘The Grace Chandelier’ a bespoke, handcrafted installation that will feature in the entrance of the ‘THIRTY NINE, Monte Carlo’ private members club.

View more

An interview with Morpheus’ Head of Design, Alex Isaac

What has your first year with Morpheus London been like? It has been an interesting year! Having known Morpheus first from an external perspective, the company has an unsurpassed name in the industry which is something that really excited me when I was first approached about coming to head the design team. The last year has certainly lived up to those expectations!

View more

Culinary Influence

Food is one of life’s great indicators. Reflecting social change it can be decadent in times of prosperity and austere in times of downturn. From the nouvelle cuisine of the 1980’s to the de-constructive trends of the early 2000’s, fine dining has an ability to adapt quickly to changing demands, adopting trends in other design industries.

View more

Club Life

The private members club forms an extension of self, such as the watch you wear or the car you drive. It is a place of sanctuary, a treat to visit and a home from home when home is far away.

View more

Beauty is Everywhere

“Beauty is everywhere but not always discovered. The role of an Artist is to find it and give it an appropriate form.” This is what my mother, a fine art painter herself, used to tell me.

View more

“Grit and Glamour” Opening Night

London – 8 October, 2015: Morpheus London was delighted to attend the opening night of the Getty Images Gallery latest exhibition, ‘Grit and Glamour’, in association with The Elizabeth Taylor Trust and The Elizabeth Taylor AIDS Foundation.

View more

The Art of Cooking

All living organisms despite their spectacular, wondrous and sometimes bizarre diversity have at least one thing in common, the need of food to survive. The way this fuel is consumed varies significantly too. We need to eat and to that end devote a large amount of time and effort toward food preparation, far more than is needed for merely utilitarian nutritional purposes as food can be a great source of pleasure. It can engage our senses, minds and emotions just as much as carefully crafted architectural design and can take us from simply surviving to positively thriving.

View more

Architecture or Engineering?

I remember someone once shared the following notion with me: Architects do the pretty stuff, Engineers do the ugly details. For a person educated and qualified as both it struck a chord with me, and begs the question – what exactly is the relationship between the two disciplines? Are function and aesthetics compatible now more than they have ever been?

View more

Morpheus at Salone Del Mobile

The highly regarded Furniture Fair, Salone Internazionale Del Mobile was hosted in Milan this month. The 6-day event, showcased the latest in furniture, lighting and home furnishing from designers across the globe. The Morpheus team were in attendance, keen to explore the latest trends and to discover a city rich in design history and creative prominence. We explored the Eurolace/design and modern halls during our visit to the Fieramilano.

View more

Resonating Spaces

‘‘Space has always been the spiritual dimension of architecture. It is not the physical statement of the structure so much as what it contains that moves us.’’ (Arthur Erickson) As designers we challenge, create and enhance the living environment. We can influence one’s lifestyle through the physical and psychological implementation of a design but it is not until the interface between space and the inhabitant/user begins that the design truly lives.

View more

Alexander

Alexander Lee McQueen BOOM A genius that mesmerised our world and then left it, leaving us with an open mouth, still fascinated, still excited. “Alexander McQueen was the rebel king of the British fashion. A designer who reinvented the catwalk and created clothes that silenced his audience. Brilliant, offensive, beautiful, outrageous.

View more

A New Generation of Sport Yachts

The words ‘Sports Yacht’ traditionally evoke a fast and slender, white yacht gliding through the Mediterranean’s warm seas. Renowned yacht builder, Palmer Johnson, has turned this conventional notion on its head by designing the next generation of sport yachts transformed in its operational performance and design.

View more

Time is a Pattern

Time is a pattern, and you are the designer. Drawn by the invisible strand you weave in moving through the series of events and places which accumulate into your life story.

View more

Maison et Objet: Parisian Picks

This year marked the 20th anniversary of the international trade show Maison et Objet in Paris – one of the world’s largest interiors and homeware events. Featuring the hottest designs in furniture, fabrics, lighting, materials and accessories, Morpheus was on the lookout for innovative products, lavish finishes and an insight into the latest trends.

View more

Contemporary Ironmongery by Morpheus

The Morpheus Design Team are pleased to present a selection of bespoke ironmongery pieces created in collaboration with our network of craftsmen.

View more

A Bespoke Dining Table by Morpheus

The Morpheus Design Team were tasked with creating a bespoke dining table for a recent residential project in London. This brief was a fantastic opportunity to work with a number of exceptional artisans and craftsmen in order to incorporate a combination of fine materials and innovative techniques.

View more

Morpheus Sponsor Top Marques, Monte Carlo

With an increasing involvement in this prime European region and the surrounding areas and a number of interesting active projects, Morpheus took the opportunity to sponsor the Top Marques Automotive Show in association with Edmond de Rothschild held annually in Monte Carlo.

View more

Morpheus at Salone Internazionale del Mobile, Milano

Seemingly the entire international design industry flocked to Milan in early April 2014 for Salone Internazionale del Mobile, the world’s largest and arguably the most important annual design fair, and the Morpheus London Design Team were thrilled to attend and bear witness.

View more